Via Tornabuoni is one of the most famous streets in downtown Florence, Italy, extending from Antinori Square to encompass Santa Trinità Square. It is characterised by the presence of high-end fashion boutiques and luxurious shopping opportunities. This equally extravagant and elegant boulevard has become a world-renowned fashion icon.

Tornabuoni is Florence’s most highly regarded shopping mecca lined on both sides with an unmatched selection of designer clothing shops including lines by Gucci, Salvatore Ferragamo, Enrico Coveri, and Roberto Cavalli. The boutiques are supplemented with equally lavish jewellery offerings, exquisite hotels, coffee shops, and gourmet dining establishments. Famous sights to see consist of the notable Palazzo Strozzi exuding classic Renaissance style and the Basilica di Santa Trinita.

Florence's Amerigo Vespucci airport is the nearest international transit point into the city. Tornabuoni is less than 10 minutes from the closest Santa Maria Novella train station. Walking is the most efficient transit down the street itself.

Via Tornabuoni was birthed on account of two fascinating women dating back to medieval times, both members of the wealthy Tornabuoni family. The street was named in memory of these prominent historical figures, Giovanna degli Albizi and Lucrezia Tornabuoni, independently remembered for their intelligence and unequivocal beauty.