Incheon in northern South Korea is divided into ten divisions, one of them being Bupyeong-gu with over 500,000 citizens covering an area of just 31 square kilometres. It has developed significantly in the last 50 years, once dominated by farmland, with a rapid rise in industry and the construction of high apartment buildings is now a purely urban area. Once contributing to the greater district of Old Bupyeong, modern Bupyeong-gu has stemmed from routes of military bases and Japanese colonial culture.

One of the best ways to grasp the culture of Bupyeong-gu is to visit the Underground Market, with hundreds of shops selling clothes, beauty items, and books for cheaper than standard retail prices. Other markets such as Byeongpung and Gyesan offer day-to-day goods, more popular with locals, with all markets serving as a great way of embracing the atmosphere and learning hands on about the distinct culture of Bupyeong-gu. Alternatively, there are various bars to enjoy in the evening, welcoming tourists to experience the nightlife of the district.Many such bars include the Goose Goose and Shelter are known for having music playing, sports on TV and cheap beer to drink.

The main point of connection to this district is Bupyeong-gu Office Station, on Line 1 of the Incheon Subway, and recently connected to Seoul Subway Line 7. This subway is in the heart of Bupyeong and a central location, making it one of the busiest stations in Korea. It also hosts a range of shops, food outlets, and restaurants.

Old Bupyeong, which once comprised of Bupyeong-gu and two other local districts, was once an administrative area, separate from Incheon. Now Bupyeong-gu is its own distinct place and a centre for tourism.An attraction in itself, its streets are lined with bars, restaurants, and stalls selling delicious traditional cuisine and an immersive cultural experience.